384.400 kilometers of „Vorsprung durch Technik“. The part time scientists are one team of 16, taking on the Google Lunar XPRIZE challenge to send a rover to the moon. AUDI is supporting them by developing the Audi Lunar quattro, consisting of their core technologies such as quattro, ultra, e-tron and connect. This teaser was developed by us to present this outstanding project at IAA in Frankfurt to the press and the audience.

  • AGENCY: thjnk hamburg GmbH
  • DIRECTOR: Pablo Bach
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BACKSTAGE

STILLS

CREDITS

  • CLIENT
  • Audi AG
  • DIRECTOR MARKETING COMMUNICATION
  • Giovanni Perosino
  • DIRECTOR KREATION UND VERKAUFSMEDIEN
  • Michael Finke
  • PROJECT MANAGER AUDI CONTENT FACTORY
  • Ulrich Schwarze
  • TV PRODUCER
  • Fabian Böttner
  • Georg Hofer von Lobenstein
  • EXECUTIVE CREATIVE
    DIRECTOR
  • Gerrit Zinke
  • CREATIVE DIRECTOR
  • Michel Foertsch
  • SENIOR ART DIRECTOR
  • Andreas Wagner
  • ACCOUNT DIRECTOR
  • Denise Mancinone
  • JUNIOR ACCOUNT
    MANAGER
  • Louise Hobe
  • DIRECTOR
  • Pablo Bach
  • PRODUCER
  • Jens Monske
  • Irina Otto
  • ART DEPARTMENT
  • Ramón Voigt
  • Renato Klieger
  • Peter Bartels
  • LEAD COMPOSITING
  • Florian Dehmel
  • COMPOSITING
  • Christoph Schröer
  • Sven Wellbrock
  • Dominik Platen
  • LEAD 3D
  • Sebastian Rätsch
  • 3D ARTISTS
  • Tobias Sprengart
  • Thure Koch
  • Martin Konietzny
  • Thomas Brockmann
  • Daniel Veder
  • Felix Reichert
  • Lukas Wendler
  • PHYSICAL DYNAMICS
  • Moritz Krappel
  • Torben Dirksmeyer

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